Maximizing Business Potential and Unlocking Value with EOS: Strategic Spotlight with Chad Sinness

Meet Chad Sinness, Certified EOS Implementer® at EOS Worldwide and our guest for this month’s strategic partner spotlight. EOS (Entrepreneurial Operating System) is a comprehensive business management system that integrates a set of simple, practical tools and concepts to help businesses achieve their vision and objectives. EOS is utilized by entrepreneurial organizations looking to streamline their operations, improve accountability, and achieve scalable growth. Let’s dig and learn more about EOS with Chad.Chad, thanks for joining us for this month’s spotlight. Can you share with our audiences about your journey from attending graduate school and receiving an MBA to becoming an EOS Implementer? What motivated you to focus on helping entrepreneurs succeed in their businesses?

Thanks for the interview. After graduate school, I worked in a proven franchise model where I coached and consulted franchise owners. I discovered that I had a knack and passion for helping others be successful in their businesses. I also discovered the power of following a proven, established process to achieve consistent and scalable growth. Our team more than doubled the franchise in six years.

Eventually, I was recruited by a local company for a COO position. Two months into this new role, someone handed me a copy of Traction and I was impressed by the simplicity of the EOS model and how it addressed many of the issues that we were dealing with. We hired a Certified EOS Implementer and experienced tremendous success, eventually selling the company at its highest valuation.

I became a full-time EOS Implementer and am now able to work with multiple companies implementing EOS. I am having a ton of fun doing it, and I know that I am making a dramatic difference not only in the companies but also in the personal lives of the leadership teams that I work with. This is the most rewarding role I have ever had!

As the COO of a mid-sized company, you mentioned a transformative experience after implementing EOS, resulting in significant revenue growth and profitability. What specific challenges did EOS address, and how did it bring alignment to the organization?

EOS addresses many of the common frustrations that include lack of control, employee issues, profitability, feeling stuck, or that simply nothing is working. The beauty of EOS is in the holistic nature of the system…rarely is it just one thing.

For us, EOS helped us quickly identify and resolve employee issues, including bringing on several key positions and creating a healthy, cohesive, open, and transparent team (strong teams are the ultimate competitive advantage!). It also helped create a unified vision, one that we could get all our people and processes aligned with, and it brought much-needed discipline and accountability that was lacking throughout the organization.

We were successful, however, once we implemented EOS, everyone in the organization knew exactly where we were heading, and exactly how we were going to get there. Each employee knew their role in contributing to the company’s success. EOS brought clarity to our company.

In your role as an EOS Implementer, how do you typically help entrepreneurs “get a grip” on their business? Can you share a specific success story or example of a business you’ve worked with?

There are many EOS implementation success stories. I work with growth-oriented companies where significant growth in revenue/profit is not uncommon. While important, many of my clients have a much greater purpose for growth than the top/bottom lines. Some examples:

• A medical practice improving the overall health of the community they service.

• An estate planning firm protecting their clients’ assets for future generations and changing the market on how their products are delivered.

• A construction company building a dream space for a client that significantly improves their client’s home value.

• A family-run pool company where parents fully transitioned out of the business and the kids took over.

EOS also impacts the personal lives of my clients. Some examples include:

• A client who has recently lost 100 lbs.

• Improved relationships with spouses.

• A client that just got back from his first two-week vacation in five years (the business ran flawlessly!).

• A business owner who was working over 60 hours in his business, now works less than 35 hours and has time for other passions.

• Many examples of leaders that are now functioning in their unique ability and doing only what truly brings them passion in their work.

That is amazing impact! Thank you for sharing those examples. Let’s talk about how the EOS Model emphasizes the Six Key Components of a business. Could you elaborate for our readers on these components and how they contribute to the success of an entrepreneurial organization? 

1. Vision. The Vision component involves defining and communicating the long-term vision of the organization. A clear vision aligns the entire organization toward a common goal and provides a roadmap for decision-making and strategy development.

2. People. People are the backbone of any organization. This component focuses on ensuring that the right people are in the right seats. The right people are aligned with the organization’s Core Values and the right seat clarifies whether or not each employee “GWC” (Gets it, Wants it, and has the Capacity to do the job well) in his/her seat.

3. Data. The Data component focuses on making decisions on facts and figures, not gut and emotion. A simple weekly scorecard is implemented and every employee is assigned at least one weekly “measurable” that they are accountable for. By leveraging data effectively, organizations can quickly identify areas of improvement and identify long-term trends.

4. Issues. The Issues component focuses on identifying and addressing issues proactively and systematically. It involves creating a culture of open communication, referred to as IDS, where issues can be identified, discussed, and solved effectively. Additionally, it emphasizes identifying issue root causes, prioritizing issues, and taking decisive action to resolve them.

5. Process. The Process component involves documenting and optimizing the core processes that drive the organization’s operations. This is the consistency and scalability of any organization. Documenting and simplifying the organization’s core processes will deliver consistent and repeatable results.

6. Traction. Traction refers to the discipline and accountability necessary to execute the organization’s vision and achieve its goals. This component involves establishing clear priorities, setting specific targets and deadlines, and holding individuals and teams accountable for results. It includes implementing regular meetings, check-ins, and reporting mechanisms to track progress, identify obstacles, and ensure alignment across the organization.

Thanks for those insights. Chad, you mentioned that EOS Implementers share core values. How do these values guide your approach when working with clients, and why are they important in the EOS process?

Humbly Confident and Help First are two of EOS Worldwide’s core values. These values are our guiding principles when we are working with clients and they are utilized in all we do.

Humbly Confident emphasizes the importance of striking a balance between confidence and humility. As an EOS Implementer, it means that we have the self-assurance and expertise to guide clients through the EOS process effectively while acknowledging that every organization is unique and that there is always room for growth and improvement. We know our stuff, however, we show vulnerability. We’re not perfect and there is no arrogance.

In practice, being Humbly Confident enables us to instill trust and credibility with our clients. It allows us to confidently lead discussions, challenge assumptions, and facilitate decision-making, all while remaining humble and respectful of the client’s knowledge, experience, and perspective. This balance of confidence and humility fosters a collaborative and empowering relationship, leading to better outcomes and a more fulfilling partnership.

Help First encapsulates the principle of prioritizing the needs and interests of others before our own. We genuinely care about the success and well-being of others and are committed to providing support, assistance, and value without expecting immediate returns or personal gain.  We believe that you will get everything out of life if you help enough people get what they want.  We genuinely get a high from helping others.

Throughout the process, Help First is prevalent. Our initial 90-minute meeting is a free teaching and learning experience. When we work with clients, we get paid at the end of the session, but only if the client received value. In between sessions, we are always available. Many times Help First simply means helping anyone (clients, non-clients, and the EOS-curious) with EOS-related questions.

Next, I understand that the EOS Process is described as a proven way to strengthen the Six Key Components of a business. Can you walk us through the key steps of this process and how it brings value to businesses?

Of course, I’d be happy to. The EOS Proven Process is a structured and systematic approach to how we implement EOS. Here’s a simplified explanation of the process:

1. 90-minute Meeting. This is a free teaching and learning session. The client is taken through a journey demonstrating what EOS mastery looks like. Tools are presented that can be utilized immediately in the business.

2. EOS Focus Day. The leadership team attends a full-day session. The 5 EOS Foundational Tools are introduced and implemented.

3. Vision Building Days. Two full-day sessions. The company’s short and long-term direction is set, and we gain clarity and alignment around the organization’s vision, values, and goals. The rest of the company is brought into EOS after the second vision building day.

4. Quarterly Sessions. Review progress, set priorities, and solve key issues, ensuring that the organization stays focused and aligned.

5. 2-Day Annual Session. Reflect on the past year’s performance, set goals for the upcoming year, and update the organization’s long-term vision.

6. Ongoing Support and Coaching. Ongoing support and coaching to stay on track with the EOS implementation and address any challenges or opportunities that arise.

   
   

Throughout the journey, each session is typically 7 hours, give or take an hour. Each session is also fully guaranteed. Payment is only collected if the client received value. There are no contracts or engagement letters. EOS is not a seminar; EOS implementation is a commitment to change how the business operates.

Lastly, can you share any upcoming trends or changes in the business landscape that entrepreneurs should be aware of and how EOS can help them navigate these challenges?

I’m glad you mentioned this because there are several recent trends that I believe will continue to expand in the entrepreneurial business landscape. Most notably, the shift in remote work/hybrid work models and the usage of Artificial Intelligence (AI).

Mandates for employees to return to the office are on the rise as many companies have shifted back to office or hybrid environments. Leaders need to continue to adapt their operations, communication strategies, and team management practices accordingly. EOS helps by providing a framework for clear communication, accountability, and alignment regardless of where team members are located.

Artificial intelligence is on everyone’s mind and a common issue and a point of discussion with many of my clients. Our EOS sessions have allowed them to set very specific, measurable, and attainable goals to implement AI and use digital technologies to streamline operations, enhance customer experiences, and drive growth and innovation.

Thank you for joining us to share your valuable insights into the EOS process. Where can people find you and work with you?

Thank Joe, it’s been a pleasure. Your readers can contact me through my website at Chad Sinness – EOS Worldwide  or connect with me on LinkedIn by clicking here.—

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